Arc designed and built a new dynamic Craft CMS website for PR company Jersey Road.
Jersey Road PR exist to give voice, profile and influence to faith-based organisations who want to change the world. With services ranging from PR strategy and crisis comms to media relations and copywriting, Jersey Road's vision is to help brands engage their target audience and cut through the noise.
Arc created a website that features design elements suggestive of the drafting and re-drafting of an editorial piece. Users are presented with 'hand-written' style buttons, highlights and navigation icons that take them through the site.
It was important Arc achieve the right balance of fun and professional as outlined in the brief. The chosen platform for this build was Craft CMS, ensuring a flexible and user-friendly CMS for the Jersey Rd team.